Marketing Certificate

Students may take individual courses, the four required to earn a fast-track certificate, or all 12 courses to earn the Marketing Certificate.

Fast-Track Marketing Essentials

Required Courses

  • Marketing Principles
  • Market Research & Audience Behavior
  • Brand Building: Identity, Equity, & Loyalty
  • Copywriting

Fast-Track Digital Marketing

Required Courses

  • Digital Marketing Essentials
  • Mobile & Location-based Marketing
  • Search Engine Marketing: SEO/SEM
  • Optimization: Landing Pages, Testing, & Analytics

Fast-Track Social Media Marketing

Required Courses

  • Leveraging Social Media Platforms
  • Social Media Marketing Strategy
  • Effective Social Media Campaigns
  • Metrics & Evaluation

Cost

Full Marketing Certificate (14.4 CEU) 12 courses $4,500
Fast-Track Marketing Essentials Certificate (4.8 CEU) 4 courses $1,500
Fast-Track Digital Marketing Certificate (4.8 CEU) 4 courses $1,500
Fast-Track Social Media Marketing Certificate (4.8 CEU) 4 courses $1,500

Grades

Courses are graded on a credit/no credit basis, usually requiring in-class participation, group projects or short assignments. Students must attend all class sessions of a course in order to earn a grade of Credit.

Certificate of Completion Request

Once you have completed the necessary coursework, submit the Certificate of Completion Request Form: