Brand Building: Identity, Equity and Loyalty

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Class Number: 10701

Spring 2018

SMM 9140

1.2 CEUs
Fee: 

$375

People understand the word brand differently, but in short, it's the consumers' intellectual and emotional associations with a company (or product or service). Marketers strive to create brands that differentiate, inform, persuade, and engage audiences. This class will explore the elements, development, and management of a brand.

Section: 

1

Notes: 

* Class meets at the Downtown Campus in the Westfield San Francisco Centre, 835 Market Street.
COURSE FEE: $375

PLEASE NOTE NEW CLASS DATES

Class Number: 10701

Please note the Class Number:10701. Enter it in the
Filter box on the Shopping Cart Class Schedule.

Refund Information

Refund Code Full Refund 75% Refund No Refund
CEL_2 Class dropped one day prior to class start day Class dropped on class start day Class dropped beyond class start day

 

Last Update: Feb 21, 2018 10:27am