The right strategy can mark the success--or failure--of any social media marketing effort. In this macro-view course, you begin by looking at the role of the competitive audit and the analysis required to structure a successful social media strategy. You will also examine what a social media strategy is and is not, the approaches for developing one, and how social media strategies support overall businesses and brands.
|Dates||Days and Times||Location||Faculty|
|11/12/19-11/14/19||Tues, Thu, 6:00PM-9:00PM||Irene Koehler|
|11/16/19-11/16/19||Sat, 9:30AM-4:30PM||Irene Koehler|
* Class meets at the Downtown Campus in the Westfield San Francisco Centre, 835 Market Street.
COURSE FEE: $375
|Refund Code||Full Refund||75% Refund||No Refund|
|CEL_2||Class dropped one day prior to class start day||Class dropped on class start day||Class dropped beyond class start day|
Last Update: Oct 15, 2019 8:36am